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Why we ignore obvious problems— and how to act on them - Michele Wucker

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Why do we often neglect big problems, like the financial crisis and climate change, until it's too late? Policy strategist Michele Wucker urges us to replace the myth of the "black swan"-- that rare, unavoidable catastrophe-- with the reality of the "gray rhino," the preventable danger that we choose to ignore. She shows why crises catch us by surprise-- and how to act on them.

How does individualist American culture lend itself to ignoring problems?

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