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The quest for the perfect apple

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Humans have been on the quest for the perfect apple for hundreds of years. Farmers are now racing to grow and sell the perfect apple, one with the best texture, the best crunch, the best flavor — even an apple that won’t brown. Vox explores the fancy new apples hoping to satisfy your taste buds.

Observe some of the names of the trademarked apples. See any differences when compared to the "generic" apple names? Why might this be the case?

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